Achieve more in life.
Posts tagged Development
Effort vs. Ability
Dec 19th
Scientists did an experiment with a bunch of children where they gave them several tests that got increasingly more difficult. After the first two tests, they told the children that they had done very well. Group A was praised them for being smart and talented. Group B was praised for their hard work.

Next they gave them a very difficult test–so difficult that many children didn’t get a single question right. They then told both groups that they hadn’t done as well on this test and asked them if they knew why. The students from group A said that it must be because they weren’t smart enough. Group B said that it must be because they didn’t try hard enough.
That in itself is pretty amazing. Giving people praise for being smart basically backfires because it teaches them that success comes from being intelligent. Once they are faced with a situation where they fail, the logical conclusion is that they must not be very intelligent. On the other hand, praising people for working hard helps them stay focused on something they can control–their effort.
My 4 year old is pretty advanced when it comes to reading. According to a test we recently had her take, she reads on the level of a 10 or 11 year old. I’m not sure how accurate the test is, but I do know that it isn’t normal for a kid who isn’t even kindergarten age to read chapter books. (As a side note, one of my proudest moments as a parent was when I saw her 2 year old brother bring her a book and she sat down on the floor and read it to him.)
So is my daughter a genius? No. She has simply put in a lot of hard work. Of course not nearly as much hard work as my incredible wife who taught her how to read.
So back to the experiment. The scientists went ahead and gave the kids another test. This time one that was much easier. Up to this point the kids in both groups had performed about the same on the tests. There was no significant difference between them. On this final test, there was a wide variance in the scores. Members of group A (who had been told they were smart) did about 25% worse than group B (who had been told they had worked hard).
Why did this happen? Lets try to imagine the thought process of these two groups:
Group A – told they were smart:
- Test 1 – Oh I’m pretty smart. Good for me.
- Test 2 – Hm. They say I must be really smart. Maybe I’m smarter than I realized.
- Test 3 (the hard one) – I did horrible. I guess I’m not very smart. Maybe I’m not even as smart as I originally thought.
- Test 4 – I didn’t really try that hard because this test taking isn’t really for me.
Group B – told they had worked hard:
- Test 1 – Hey they are proud of how hard I worked.
- Test 2 – I did it again. I must be working pretty hard.
- Test 3 (the hard one) – Not so good. I must not have worked as hard on this one.
- Test 4 – I tried extra hard on this one and I think I did pretty well.
That is a pretty big difference just based a small change in wording isn’t it?
This is something I’m trying hard to be intentional about when it comes to my kids. I don’t want my daughter to feel like she can read because she is smart. I want her to feel like she can read well because she worked hard. I want her to feel like effort is rewarded instead of just success.
I’ve read some other studies that suggest this isn’t something that is limited to children. It works the same way for adults. If you are in management you need to pay careful attention to exactly what you say when you praise people. Make sure you are focused on their effort–not on how smart they are.
While I haven’t read any studies about self motivation, my experience shows that this is a good mindset to be in when it comes to your personal motivation as well. Don’t take too much pride in your intelligence and instead focus on your hard work. You know when you are really trying and putting out effort better than anyone else. If you can focus on rewarding yourself for doing your best, it places you in the mindset to succeed–even after having had a failure. If you focus on how smart or talented you are, it can actually make you do worse!
If you enjoy Productivity501, please tell a friend about us because we love new readers.
This article was useful when looking for:- allintext:waste of time on reading branded content (1)
- Effort vs ability (1)
- smart vs good effort (1)
---
Related Articles at Productivity501:
- Father’s Day and Productivity
- Paperless Signing and Faxing
- The Most for your Minute
- Time to Think
- The Rat Experiment
Effort vs. Ability
Dec 19th
Scientists did an experiment with a bunch of children where they gave them several tests that got increasingly more difficult. After the first two tests, they told the children that they had done very well. Group A was praised them for being smart and talented. Group B was praised for their hard work.

Next they gave them a very difficult test–so difficult that many children didn’t get a single question right. They then told both groups that they hadn’t done as well on this test and asked them if they knew why. The students from group A said that it must be because they weren’t smart enough. Group B said that it must be because they didn’t try hard enough.
That in itself is pretty amazing. Giving people praise for being smart basically backfires because it teaches them that success comes from being intelligent. Once they are faced with a situation where they fail, the logical conclusion is that they must not be very intelligent. On the other hand, praising people for working hard helps them stay focused on something they can control–their effort.
My 4 year old is pretty advanced when it comes to reading. According to a test we recently had her take, she reads on the level of a 10 or 11 year old. I’m not sure how accurate the test is, but I do know that it isn’t normal for a kid who isn’t even kindergarten age to read chapter books. (As a side note, one of my proudest moments as a parent was when I saw her 2 year old brother bring her a book and she sat down on the floor and read it to him.)
So is my daughter a genius? No. She has simply put in a lot of hard work. Of course not nearly as much hard work as my incredible wife who taught her how to read.
So back to the experiment. The scientists went ahead and gave the kids another test. This time one that was much easier. Up to this point the kids in both groups had performed about the same on the tests. There was no significant difference between them. On this final test, there was a wide variance in the scores. Members of group A (who had been told they were smart) did about 25% worse than group B (who had been told they had worked hard).
Why did this happen? Lets try to imagine the thought process of these two groups:
Group A – told they were smart:
- Test 1 – Oh I’m pretty smart. Good for me.
- Test 2 – Hm. They say I must be really smart. Maybe I’m smarter than I realized.
- Test 3 (the hard one) – I did horrible. I guess I’m not very smart. Maybe I’m not even as smart as I originally thought.
- Test 4 – I didn’t really try that hard because this test taking isn’t really for me.
Group B – told they had worked hard:
- Test 1 – Hey they are proud of how hard I worked.
- Test 2 – I did it again. I must be working pretty hard.
- Test 3 (the hard one) – Not so good. I must not have worked as hard on this one.
- Test 4 – I tried extra hard on this one and I think I did pretty well.
That is a pretty big difference just based a small change in wording isn’t it?
This is something I’m trying hard to be intentional about when it comes to my kids. I don’t want my daughter to feel like she can read because she is smart. I want her to feel like she can read well because she worked hard. I want her to feel like effort is rewarded instead of just success.
I’ve read some other studies that suggest this isn’t something that is limited to children. It works the same way for adults. If you are in management you need to pay careful attention to exactly what you say when you praise people. Make sure you are focused on their effort–not on how smart they are.
While I haven’t read any studies about self motivation, my experience shows that this is a good mindset to be in when it comes to your personal motivation as well. Don’t take too much pride in your intelligence and instead focus on your hard work. You know when you are really trying and putting out effort better than anyone else. If you can focus on rewarding yourself for doing your best, it places you in the mindset to succeed–even after having had a failure. If you focus on how smart or talented you are, it can actually make you do worse!
If you enjoy Productivity501, please tell a friend about us because we love new readers.
This article was useful when looking for:- experiment where a group of kids were told they were smart and then told they werent (1)
---
Related Articles at Productivity501:
- Father’s Day and Productivity
- Paperless Signing and Faxing
- The Most for your Minute
- Time to Think
- The Rat Experiment
The 12 Days of Giveaways: Day 6 – The Womack Company
Dec 15th

We’re at the halfway mark of Lifehack’s 12 Days of Giveaways holiday promotion and it’s been a great success so far. We’ve received plenty of entries with some great comments for each — it’s too bad we can only choose a limited amount of winners.
That said, there are still giveaways coming each weekday until the 23rd of December. There’s still lots of chances to take home something to help boost your productivity for the coming year, and we’re going to keep that going today with a giveaway from The Womack Company.
But before we get to that…here are the winning entries from yesterday’s giveaway.
Our questions was, “What text expansion or automation from TextExpander will save you the most time and why?”, and the two winning comments were submitted by Jasedit and Stef Gonzaga, who wrote (respectively):
“I have to write a daily status update for work, and it’d make my life far easier to be able to shortcut half the boilerplate. Plus I can imagine it making Markdown far easier to work with. Here’s to hoping!”
“Textexpander will save me time from inserting my byline for blog posts in HTML format, content for product descriptions, and shipping and billing info when shopping online. I sure hope I get a copy!”
Congratulations to both winners! Now…what’s up for grabs today, you ask?
Today’s Giveaway
Jason Womack and The Womack Company have a simple mission in mind:
“Improving your productivity, one day at a time, through implementing best-practices of psychology, sociology and technology.”
That’s it. Pretty simple, right? Not entirely…it takes a lot of expertise and the ability to inspire to see a mission like that through. The Womack Company has that in spades. The company has been around for nearly five years — not to mention that Jason Womack has worked with the likes of David Allen (among others) during many more years of study and service beyond that. The Womack Company focusses on workplace performance, individual productivity, talent development and continual improvement — and they deliver the goods to help those who work with them raise their games.
Now, The Womack Company is giving one Lifehack reader a chance to raise their game as well.
Today’s giveaway includes one copy of the following:
- Making Things Possible: 15 Tips for Time Management DVD
- 20 Time-Saving Tips Audio CD
- The book “The Promise Doctrine”
- …and a a “SPECIAL” client-only copy of the audio CD: Building Your Personal Excellence: Your Best Just Got Better
How to Enter
In order to enter to win this prize pack, you need to leave a comment below or on our Facebook fan page that answers the following:
“How do you plan to make your best even better for the coming year?”
Leaving a comment on both our Facebook fan page and here at Lifehack.org will get you 2 entries, so but you need to give us two items that you like the most – no copying and pasting!
The Fine Print
Employees of The Womack Company and of Stepcase (including current independent contractors of both) are not eligible for this contest. The winning entry will be judged by the Stepcase Lifehack editing team and winners will be notified on the platform in which their winning entry was placed (either on the Lifehack.org Facebook wall or by email through our commenting system here the website). For those entering contest with a comment on our site, in order to be considered eligible, you MUST leave a contact email when leaving a comment (it’s the only way we’ll know how to contact you). Entries must be submitted by 10 am Eastern the following weekday and winners will be chosen by 12 pm Eastern time on the same day. The winner will be announced the same day on Lifehack.org, and will be notified beforehand.
Good luck!
(Photo credit: Three Colorful Arrow Signs via Shutterstock)
Mike Vardy is a writer, speaker, and "productivityist". You can follow him on Twitter, listen to him regularly on his podcast, ProductiVardy, and read more from him at MikeVardy.com and at Vardy.me.
When Watching Television can Enhance Personal Growth
Oct 4th
Many education and personal development experts claim that people watch way too much television these days.
As a result of having our eyes glued to the television for hours each day, we waste our valuable time watching all the latest reality shows and sitcoms when we could be using that time to do something more constructive with our lives.
I would tend to agree that the average person should cut down on the number of hours, but I think some TV is actually okay if utilized well.
Since we all need breaks in the form of entertainment, I think it’s perfectly reasonable to watch a few regular shows each week. But of course, many people are watching much more than just a few shows on a weekly basis.
Where Television Can Actually Be Beneficial
Where I think television can actually be beneficial for us is in programming that is educational and thought-provoking. Programs like the ones on the outdoors, on history — as well as the Discovery Channel, of course — educate us on nature, technology and culture. These can help broaden our horizons.
Cultural shows in particular can help us learn more about each other so that we, as people, can become more tolerant of each others’ differences. This will help to reduce the level of racism and conflicts we still have in the world.
Other programs (especially those highlighting nature and travel) help us build appreciation of our precious planet. I know that in my case that as a result of watching travel shows, I have been influenced to book trips to certain different destinations around the world…all because of the initial exposure on television.
It was programs about our planet’s marine life underwater showing colorful coral reefs with tropical fish that got me interested to go snorkeling and then eventually become a certified scuba diver. I saw on TV just how beautiful the underwater world was and I wanted to be in that environment so I could experience it for myself.
Rather than just watching the coral reef marine life on a television screen in my living room, I wanted to be there in the real actual environment. Even a giant IMAX theatre could not duplicate the real thing when you have gorgeous tropical fish swimming all around you in a 360-degree zone.
Television Can Help Us Appreciate Our History
Television in the form of historical documentaries or even re-enactments of past events in time can also have quite an impact. I always knew about the Great Pyramids in Egypt but when I finally saw more in-depth footage of various ancient Egyptian ruins on TV, I knew that I just had to travel there to see them in real life.
I actually did go on a trip to Egypt one year — and there is really nothing quite like standing in front of colorful murals that are still vivid on the walls of ancient tombs in the Valley of the Kings after thousands of years. These breathtaking experiences I had were a result of initially being exposed to these ancient antiquities on television.
The combination of the initial television exposure and real life visits have made me appreciate mankind’s history much more. I get a better sense of where we have been and perhaps what we still have to do to make our society better.
Learning From Great People
Although we can all still learn from great people through their writings, attending a live talk where they are speakers would definitely be even better. However, since many of these great people are no longer with us, watching their stories on TV with either actual footage of them or through movie portrayals are the next best thing.
I learned about people like Gandhi and Malcolm X through movie portrayals on television, which prompted me to do a bit more research on them. Their wisdom has made me a better person, again thanks to the initial exposure on TV.
So if you are already involved in activities that contribute to your personal growth, don’t write off television completely. Use it as one of the tools that you can use to get some exposure to events, people and places that can broaden your horizons further.
Clint Cora is a motivational speaker, author & Karate World Champion based near Toronto, Canada. Get his FREE 3-part Personal Development Video Series on how to expand your comfort zone and finally conquer even your most daunting goals in life.
Discrimination Against the Unemployed
Aug 29th
A reader named Susan left an interesting comment on Never Hire an MBA. She doesn’t like the article, but what I found interesting was this part of her comment:
Are you familiar with discrimination laws, well although there is not currently a discrimination law that would protect individuals from potential employers from discriminating against individuals who are unemployed, I am proud to say that I am one of thousands who have signed a petition against little minded people who discriminate against the unemployed.
I hadn’t heard of this before, but after a little research I found that some employers are including requirements in their job postings that basically say, “we only consider job candidates who are currently employed.” Some people are upset about this because they feel it discriminates against people who don’t have a job. Which it obviously does.

Why would you do this?
So why would a company do this? Well if you were wanting to hire someone and knew that you’d get hundreds of applications, wouldn’t you want to restrict those applications to the pool of people who would statistically be best for the job? Lets say you have 1,000 workers who all have identical skill sets. Half of them have a job and half were fired 9 months ago. If you randomly choose someone from the first group and randomly choose someone from the second group who do you think has a better chance of being a good hire? Lets say you repeat the experiment 100 times. Do you think you’d get a higher percentage of good hires from the employed group or the unemployed group?
Now regardless of what you think will happen, some HR departments think their chances would be a bit better with the employed group. If you have 1,000 employees, an excellent employee appraisal system and suddenly needed to let half of them go, would the people you lay off be random? Probably not. You’d try to let people go who are least tied to your ability to make profit. That doesn’t mean that they are all bad workers. If Sue’s expertise is in project X and you are about to cancel X, you’d probably let her go before you let Bob go who works on Z where Z is your main money maker. But you’d also let go people who aren’t as productive, who show up late, who are harder to work with, etc. Another reason employers might do this is because they realize that job skills can get out of date very quickly. Since a lot of people have been out of work for a long time, they may feel more comfortable concentrating on people who are currently employed.
So HR departments figure they would rather hire the workers that other employers can’t do with out–not because they think everyone in the unemployed pool is a bad worker, but just because they think that their chances of randomly getting a good worker from the employed pool are better. Is it fair to a particular individual? No. Is it completely irrational? Not as irrational as other decisions HR makes. Besides HR may be admitting that they have very little ability to do their jobs and find good job candidates. If they are going to select a job candidate at random, they better try to do it in a way that increases their odds.
What can you do about this?
If you are unemployed, what can you do about this? Well you can do try to find some petition to sign, but there are more productive options. Here is what I would do:
- Take any job – Find a job where you will learn something and take it as a learning experience. I’ve always wanted to work for McDonalds for a few weeks just to see how their systems are organized. It wouldn’t make any financial sense from a salary perspective, but from a learning perspective I think it would be fascinating. You could get a job selling cars or doing some form of direct customer service. The idea is to build your skills by doing something. Now the problem with this approach is that unemployment seems to help people more if they wait for a high paying job. It basically introduces an artificial element into the employment process that keep people from going out and getting any job just to stay working, but that is an issue best addressed in a different post.
- Volunteer – The next option would be to volunteer somewhere. Keep yourself on a schedule where you have to get up in the morning and go somewhere to do some type of work. If you are on unemployment, society is basically paying you a salary so do your best to contribute back while keeping yourself busy doing something. At the very least, volunteering will help make sure you are out meeting people and the best way to get a job is always going to be through someone you know.
- Contribute Online – This is similar to volunteering, but getting involved in online community projects can be another great option. If you code, you can program for an open source project. You can help open source projects with their documentation, test for bugs, write up meeting notes, etc.
- Learn – Read the top 10 books in your field that you haven’t had a chance to read. Take an online class or work toward a certificate or citation program or get started on some type of masters degree in your field. Look for things that are quantifiable that you can put on your resume.
- Blog – Write about stuff in your field. You can review the top books about the area where you want to get a job. You can do interviews with people in your field and post them on your blog.
Follow Productivity501 on Twitter..
This article was useful when looking for:- discrimination against unemployed (30)
- discrimination against the unemployed (16)
- unemployed discriminated (2)
- against unemployed citizen to do voluntary work (2)
- discriminated against when looking for a job (2)
- was the shopping discriminating against the group having the worship (1)
- what do you call an unemployed person (1)
- what do you think about discriminating unemployed people (1)
---
Related Articles at Productivity501:
- Fat People to Pay $25 Per Month
- How I Learned Racial Discrimination
- Learning to Stay Current
- Interview with Jennifer Armitstead
Free Derek Sivers Video
Aug 5th
AppSumo has some free videos of Derek Sivers talking about starting, running and selling CD Baby. Derek wrote the book Anything You Want which I highly recommend–except the cover, I hate the cover. The free deal only goes for the next 60 hours or so. You have to sign up for an AppSumo account, but it relatively painless and doesn’t require a credit card because the cost is $0.
If you are interested in starting a business or helping run a business, I’d highly recommend getting this. You can download the MP3, video or PDF of the talk. I haven’t listened to all the videos yet, but I wanted to let readers know about it while there was still time to get it. If it is anything like the book it should be brilliant.
And once again, I can’t recommend the book (sans the cover) enough. I bought a bunch of copies yesterday to send to friends and business associates.
If you like Productivity501 you may like Mark Shead’s personal blog.
This article was useful when looking for:- derek videos (4)
- Derek sivers video (3)
- derek sivers (2)
- Anything you want - Derek Sivers torrent (1)
- download anything you want by derek severs (1)
- derek sivers videos (1)
- derek sivers long video (1)
- Derek Sivers Anything you want video (1)
---
Related Articles at Productivity501:
- Anything You Want – Book Review
- Excel Transpose Trick
- Firefox Tip: Open in Tabs
- Tuesday’s Tip: Movie List
- Adding Shortcut Folders in OS X
Is an MBA a Waste of Money?
Aug 3rd
Normally I’ve taken the position that an MBA can be well worth the money. Even my arguments that many employers overvalue MBA candidates suggests that the degree may be a very profitable career decision. My article Never Hire an MBA got a lot of attention. I was surprised at the number of people who missed the point of the article, thought I was saying that no one should get an MBA and tried to defend the degree. While there were some well thought out arguments, there were quite a few that were—well lets just say, less well reasoned. Take a look at them for yourself and you’ll see what I mean. Also keep in mind that I moderated quite a few of the really bad ones.

This kind of surprised me. Not that I didn’t expect anyone to disagree, I just figured a disagreement with a bunch of MBA grads would occur on a different level than what I was seeing in the comments. One particular MBA grad called me an idiot, I responded by clarifying my position and asking about his experience, his response was to find a picture of me and called me several other names. While it isn’t uncommon for me to have disagreements with people, this style of argument was something foreign.
Still I had to delete quite a few comments–not because they disagreed with me, not because they called me an idiot, but because they contained language that I didn’t want on my website and didn’t have any discernible point of view once the language was removed. I realize it isn’t fair or accurate to lump every business student into the same group based on the responses of a few individuals, but it did make me start looking into some research regarding the value of business degrees. My results were startling. For example, during the first two years of college, undergraduates who study business show the least improvement in their writing and reasoning skills of any major. If the same thing holds true for graduate business students, it might explain some of the comments I was seeing.
While we are on the subject of undergraduate degrees, I ran into another surprising statistic. The GMAT (Graduate Management Admission Test) is typically the test you have to take to get into an MBA program. Lets say you are trying to choose an undergraduate degree based on what will best prepare you for taking the GMAT. Wouldn’t you be interested in avoiding the degree that produces the lowest average scores on the GMAT. For example, if English or History majors got the lowest scores on the GMAT, you might want to study something else. You’d think that studying business would be a safe bet. It’s not. In fact, of all the different degrees, business majors get the lowest scores on the GMAT.
Let that sink in for a moment. What if pre-med students did the worse on medical school admission exams? What if pre-law students were the least qualified to get into law school?
So if the GMAT is a good indication of how well you’ll do in an MBA program and going through an MBA program is a good way to do well in business, then studying business as an undergraduate is the worst possible choice you can make.
Those seem like reasonable assumptions don’t they. Doing well in an MBA program should somewhat correlate with doing well in business right? One would think, but the book Personal MBA pointed me to some research that shows the opposite.
Jeffrey Pfeffer from Stanford and Christina Fong from University of Washington looked at 40 years worth of data to see:
- If possessing an MBA correlated with career success, increased salary, etc.
- If doing well in an MBA was useful in predicting how well one would do in business.
Their idea was that if an MBA degree was valuable, then people with an MBA should have more successful careers than people without one. And, if the skills taught in an MBA program were important to business, then people who had high grades should do better in business than their classmates who had lower grades.
Business schools are not very effective: Neither possessing an MBA degree nor grades earned in courses correlate with career success, results that question the effectiveness of schools in preparing their students.
There is scant evidence that the MBA credential, particularly from non-elite schools, or the grades earned in business courses–a measure of the mastery of the material–are related to either salary or the attainment of higher level positions in the organizations.
But all this doesn’t really matter if an MBA lets you make a lot more money right? Even if you aren’t better at business, it might still be worth it. Pfeffer and Fong seemed to suggest that and MBA doesn’t necessarily give you a higher salary, but we all know that there are jobs that MBAs get that pay more than at least some other jobs. Lets say you make $85,000 before getting an MBA. After the MBA you make $115,000. Is that a good deal? Assuming you went to a top tier program, you’ll probably have less disposable income after graduating than before once you take your loans into account. If you are lucky you might break even after 12 years. Of course there is the chance that something extraordinary might happen and you’ll do significantly better. However, there is also the chance that you’ll have trouble finding a job and do significantly worse. Unfortunately the chances of a huge windfall are probably less than the chances of a poor job market.
I like the idea of higher education enough that I’m not ready to say that an MBA is a bad decision for everyone. However, the evidence seems to suggest that MBA programs and business education in general are not a good investment on average. That doesn’t mean it is a bad investment for you specifically. Lets say you go out and buy a single lottery ticket and win $10 million. Was it a good investment? Statistically, no it wasn’t. Practically, by all means!
Here are some takeaways that might be worth considering:
- Choosing business as your “default” major is always a bad idea. If you choose business you need to have a very VERY good reason for it.
- Quitting a job to go to grad school, significantly increases your risk–particularly with the growing number of high quality online master’s degree programs that wouldn’t require quitting your job.
- Who you are is more important than your degree.
- Networking is important, but you don’t have to pay $100,000 to network.
Inspirational leadership quotes from Leadership501.
This article was useful when looking for:- MBA education is a waste of money (2)
- mba waste of money (2)
- Mba waste (1)
- mba wast in 2011 (1)
- mba is a waste of money (1)
- * MBA education is a waste of money (1)
- mba and waste money (1)
- is the MBA a waste of money (1)
- is it a waste to get a MBA (1)
- From buisnes perspective mba is waste of money (1)
- boston college mba waste of money (1)
- no jobs for mba (1)
---
Related Articles at Productivity501:
- Excellence – Perfection vs. Efficiency
- Offline Reading
- Top 5 Time Wasters
- Reader Question – Organization & Saving
- Business is Doing Smart Things
Anything You Want – Book Review
Jul 26th
Anything You Want is a short book by Derek Sivers. Derek started CD Baby and eventually sold it to Disc Makers. CD Baby lets musicians sell their CDs online and grew out of Derek’s frustration with trying to find a solution to sell his own CDs over the Internet.
Usually when I review a book, I try to give enough information that Productivity501 readers can tell if they should invest in reading it for themselves. This is one of the few books where I feel I can safely say, “just go read it.” It is an excellent book and I can’t imagine anyone who wouldn’t learn something from it.
It took me a lot longer to review Anything You Want because I couldn’t ever find the book in my house. It turned out my wife found the cover very disturbing and kept hiding it where she couldn’t see it (and I couldn’t find it). Don’t dismiss it because of the cover. The kid buried in the sand was meant to evoke the feelings of isolation an entrepreneur feels while pursuing their vision. Maybe I’m just not artsy enough. The good news is, the dust jacket picture is really the only thing I didn’t like.
Derek recounts how he started his company with a focus on his customers that made CD Baby very successful. The book is filled with stories of things that worked well for Derek as well as things that didn’t work so well. Here are a few examples:
CD Baby put a lot of work into setting up the art for musicians CDs. If the musician changed their mind after everything was done, it meant that some employee had to redo everything. CD Baby instituted a “pizza policy.” If a client wanted them to redo a couple hours of work, they would be happy to–for a pizza. The client could call the pizza shop near CD Baby and order a pizza in exchange for the extra work.
This is a brilliant strategy. It only costs the client $15 to $25, but it puts a human face on the request and makes it clear that someone is going to be doing extra work to process the client’s change of mind. It keeps people from asking for extra work that they don’t really care about, while staying accessible to people who really need something changed.
On the failure side of things, Derek talks about how he let his employees setup their own retirement plan without really watching what they were doing. They ended up creating a profit sharing plan where the company’s profit was going to them instead of to the owner. When he stepped in and changed things, he became the bad guy.
Derek takes a very balanced approach to business. It isn’t about just making more money–he wants to be happy. This is an important perspective that you don’t always find in business books.
The book is very short, but full of good ideas and useful perspectives. If you want to improve a business, Anything You Want is going to be one of the best $10 investments you’ll make.
Anything You Want is available from Amazon in hardback, audio and digital editions.
Business minded? Subscribe to Mark Shead’s business consulting blog.
This article was useful when looking for:- Read This Before Our Next Meeting summary (3)
- anything you want asummary (1)
- summary of how to get anything you want (1)
- I want to review a book (1)
- how to get anything you want book summary (1)
- everything you want book (1)
- cd baby sizers whatever you want (1)
- book anything you want (1)
- anything you want review (1)
- anything you want book reviews (1)
- anything you want book review (1)
- Summary of the book anything Typical (1)
---
Related Articles at Productivity501:
- Evernote Book
- Live Large on a Small Budget
- Free Derek Sivers Video
- Review of DropBox Updated
- Contest Winner Announced
Effective Communication
Jul 21st
Yesterday we talked about influence. One of the primary keys to influence is good communication. It doesn’t matter how good your ideas are if you can’t communicate them in a way that will connect with your audience and bring about change. In this post, we are going to look at three ways to communicate more effectively.
1. Be visual
I once ran an IT department for a non-profit with about 200 employees. In the work room we had a large color and a large b&w printer. The cost on the color printer was about $0.15 per page. The cost of the b&w was $0.015 per page. I kept trying to ask people to use the b&w unless they had a compelling reason to print color. When you are printing 50,000 toe 100,000 pages per month the $0.015 vs $0.15 made a big difference on the budget. A few casual visits to the work room made it clear that no one was listening. A good percentage of the paper being printed on the color printer was b&w or had unnecessary color.
I had my assistant get me 165 pennies to prepare for a meeting where I was going to try once again. I took 10 sheets of paper, put them on the table and said, “Here is how much this costs to print on the b&w printer.” Then I dropped 15 pennies on the table. ”Here is how much it costs to print these same 10 sheets on the color printer.” I then dropped 150 pennies on the table, making as much noise as possible and letting them roll all over the place and onto the floor.
After that, people started being more careful. Behavior didn’t change overnight, but there was a noticeable drop in the usage on the color printer. Dropping the pennies on the table made an impression–something I hadn’t been able to do before using just my words. Showing is nearly always more effective than saying.
2. Tell stories
Stories engage us. They turn words into images and thoughts into emotions. Story telling is a powerful part of effective communication. As we start getting into the swing of things for the next election, watch how stories are used. Coming out and saying that 75% of the population was helped by program X is almost meaningless compared to trotting out a husband, wife and two kids and telling their story as an example.
We are not wired to respond on a deep emotional level to raw facts and figures, but we do respond deeply to the emotion, failures and success of other people.
3. What people hear vs. what you say
After Obama won the election, the news crews were talking to people who were very excited about his success. One person interviewed was a woman who made the statement that now she wouldn’t have to worry about putting gas in her car. Now she wouldn’t have to worry about her mortgage. I didn’t watch everything Obama said, but I don’t think he made any promises to pay mortgages or give away free gas. I do know he did a pretty good job of conveying a message of hope, but what that lady heard and what Obama said were not at all the same thing. Here is the video:
While this may be a bit of an extreme example, it is vitally important to remember that what you say isn’t the important thing. What matters is what people hear. In many cases those to things can be miles apart. All of us hear things through our own set of biases, assumptions and personalities. When you are communicating it is easy to be so focused on what you say, that you overlook what people will hear.
(This isn’t meant to be any type of political statement. It is just the best illustration of my point.)
So, in summary, if you want to be a better communicator, be visual, tell stories, and concentrate on what people hear.
Some of my friends are involved in putting on a series of communication workshops starting in Vail this October. That is what got me thinking about this post in the first place. If you are interested in their event, checkout the Dynamic Communicator’s Workshops.
You can follow us on Facebook for quotes, links, and contests.
This article was useful when looking for:- effective communication (66)
- what is effective communication (8)
- Effective communications (2)
- effective communicatioon (1)
- effective comunicating (1)
- influences on effective communication (1)
- Is e-mail efficient or effective communication (1)
- non profits effective communication (1)
- obama says i didn\t promise change overnight (1)
- summary of effective communication (1)
- articles on Effective Communication (1)
- effective communication skills (1)
- Communication and effective communication (1)
- communication organize (1)
- communication skills (1)
- efecctiveness in communication (1)
- effective communciaitng (1)
- effective communicacation (1)
- effective communication -242 (1)
- effective communication figures (1)
- what is effective communication? (1)
---
Related Articles at Productivity501:
- Adobe ConnectNow
- Contest: The Effective Executive Book
- 10 Articles on Writing
- Freelance Switch Article
- Productivity Expert Interviews Recap
Leaps of Imagination
Jun 7th
Einstein was a smart, but the world is full of smart people. What was different about Einstein that allowed him to come up with the theory of relativity? Simple. Einstein was able to take a leap of imagination. At the time, everyone believed that time was constant. If you and I synchronize our watches and I wait on the ground while you take off and fly on a very fast space ship, it was assumed that when you came back our watches would still match. It was such a fundamental concept that no one even bothered to question it.
However, Einstein realized that something didn’t quite seem right. The basis of his uneasiness with the modern theories came when he was 16 years old and began to wonder, “what would a beam of light look like if you were traveling along with it at the speed of light?” This led to other questions. ”If you are on a train going the speed of light and shine a flashlight backwards, would anyone be able to see it behind you?” ”If you shine the light forward from the train, would anyone see it in front of you?” “If the light was directed in front of a train traveling at 2 times the speed of light, we should be able to observe some light traveling faster than other light on earth, but that does not seem to be the case.”

So if the speed of light didn’t change, it must be fixed. But this introduces another problem. Lets say you are on an elevator that moves up and down very rapidly. You have a mirror on either side and “bounce” a beam of light back and forth and the elevator moves up and down. To you, riding in the elevator, the light seems to be traveling the distance across the elevator. However, to someone outside looking in, the light is traveling diagonally as the elevator moves up. So when measured from the outside, the light is traveling a longer distance in same amount of time than the light measured from the inside relative to the rest of the elevator.
Questions like this kept Einstein puzzled and most likely confused his friends. One day, he thought, ”If the speed of light is constant, what else can change? What about time?” And that was the leap of imagination that set Einstein apart. It probably seems simple now, but it was a huge step forward and a fairly unintuitive conclusion.
Einstein was able to come up with an idea that was unencumbered by traditional knowledge, common sense and day to day experience. This was truly a leap and required a great imagination. In many ways it relied on ignoring information rather than simply acquiring more data.
Many break throughs both small and large are the result of similar leaps of imagination. This is often what people refer to as creativity–the ability to think about a problem from a completely different perspective in order to find a solution that would be difficult or impossible to achieve in a step by step fashion.
So how can you make leaps of imagination to solve problems? Obviously it isn’t easy, but there are a few things you can do to increase your chances.
Write down your assumptions
This is a lot harder than it sounds. The assumption that Einstein finally questioned was something so basic that it wouldn’t have even made sense to list as an assumption. Listing your assumptions can help you recognize the constraints that you are placing on your thought processes.
Pretend you are someone else
This may sound silly, but pretending to be someone else can help force your mind to approach the problem from a different point of view and help you avoid getting stuck in a single channel of thinking.
Consider the opposite goal
Lets say you are trying to figure out a way to increase sales at your company. Instead of thinking of ways to increase sales, consider what you could do to reduce sales. This lets you better identify the variables that are associated with your end goal. Not every idea is going to be effective, but this process can help you find ideas that you’d overlook when approaching the problem from normal direction.
Make the problem tactile
Getting the problem into a form where you can touch and feel it is a powerful way to develop new ideas and new approaches. For example, you might reduce the problem to something that can fit on note cards, you might build a small model, etc. Anything you can do to let you look at the problem from a different point of view will increase your chances of having a leap of imagination to solve the problem in a novel way. Getting the problem into a form where you can touch and feel it lets your brain approach it in a physical spatial sense and can suggest solutions, analogies and approaches that will be difficult to come up with when it remains abstract.
Visualize in a different way
Can you graph the problem? Can you overlay it on other information that will help you spot trends? Can you colorize the data in ways that will reveal patterns and similarities? Giving your brain a new way to look at a problem is often the best way to avoid a rut and generate new ideas.
Conclusion
Being smart is good, but real geniuses know how to use leaps of imagination to generate creative solutions to problems. It isn’t an easy thing and there aren’t really any short cuts, but being aware of what you are trying to achieve can help you take steps to generate creative ideas and avoid getting bogged down with preconceived ideas and faulty assumptions.
Business minded? Subscribe to Mark Shead’s business consulting blog.
This article was useful when looking for:- a world of imagination (1)
- Einstein asked what if for imagination (1)
- einstein if I can see it (1)
- einstein quote a leap of imagination (1)
- essays about imagination and productivity (1)
- what is leap of the imagination (1)
---
Related Articles at Productivity501:
- Doing Less
- Taking the Time to Read
- Striving for Genius
- Excercise and Cognitive Performance
- False Memories
